#01 core otc-title
Low-anchored hero — the cover. Mono kicker top-left, stacked Archivo caps sitting on the bottom safe line, optional mono dek. Max 5 words over max 3 lines.
#02 core otc-punch
Centred one-liner — the mid-reel beat. Max 4 words, exactly one *starred*.
#03 core otc-end
The close — optional statement plus a bordered CTA pill in the mode accent, handle beneath.
#04 core otc-hook2
Second opener, the SUBJECT-FIRST hook: the subject as an eyebrow, the title composed at frame 0, a curiosity line under it. Optional `series` {name,no,date} for an episode strip and `videoUrl` for a muted clip behind the title. Use when the system's default hook was used in the last reels.
#05 core otc-ranking
Top-X ranking with a countdown reveal (N first, #1 last), a "ranked by" criterion line, optional logos/values/deltas, #1 emphasis, teaseTop and a comment prompt. 3-7 rows.
#06 core otc-source
Source card: publication, date, id (DOI/filing/CVE), status chip (peer-reviewed / preprint / filing / company-claim / reported). Put it right after the claim it supports.
#07 core otc-quiz
Multiple-choice question; the correct option reveals ~60% in. No `correct` on any option = an open poll. `results` (one % per option) turns it into the poll-results follow-up. Comments are answers.
#08 core otc-define
Term → definition, with optional jargon and a PLAIN line (explain it to a 12-year-old). The beat most science/finance reels are missing.
#09 core otc-mythfact
Two-beat reversal: the myth struck through, the fact in the accent, optional source line.
#10 core otc-beforeafter
Both states on screen at once: before (muted) vs after (accent), optional delta line.
#11 core otc-quote
The researcher's/executive's own sentence with attribution, role, status chip and optional logo.
#12 core otc-timeline
Dated spine, 3-6 moments, one marked hot.
#13 core otc-stat
One number, one label: counts up, accent prefix/suffix, delta, note.
#14 core otc-callout
The one-line takeaway, big, with an optional ruled note under it.
#15 core otc-compare
A vs B: two cards of lines, optional winner and a verdict strap.
#16 core otc-steps
Numbered list, 2-6 items with optional sub-lines. Exact count in the hook.
#17 core otc-verdict
Pick one of 2-4 options (Real / Hype / Priced-in) with a reason and optional confidence bar. A recurring, comment-able brand beat.
#18 core otc-scorecard
Rows × columns with a winner per row and a verdict: the 3-way comparison cmp-vs cannot do.
#19 core otc-post
An X / Instagram / LinkedIn post rendered as a card in this system's voice: name, handle, text, metrics, optional reading line. The receipt for a claim; get_x_post supplies the fields.
#20 core otc-reveal
A covered answer that lifts on a beat. Cover: bar | blur | sticker | scribble, optional image behind, coverLabel ("TAP TO REVEAL"), prompt. The completion contract: ask first (quiz), then reveal.
#21 core otc-receipt
Itemised receipt: 2-8 lines with values (count up), total, diagonal stamp (PAID / DUE / VOID), footer. Deal terms, trip costs, "worth the money".
#22 core otc-checklist
Checkbox list, 2-7 items; ticks draw on beats; done:false leaves a box empty. Safety routines, "before you…" utility.
#23 core otc-dodont
DON'T first (negative framing performs), then DO: two cards, 1-4 lines each.
#24 core otc-tierlist
S/A/B/C… tier rows, 2-6 tiers of 1-5 items, a "ranked by" criterion and a comment prompt. Items slide in tier by tier.
#25 core otc-bracket
4 or 8 seeds; rounds[] = winners per round (last round one name). Winners light round by round, losers strike; the champion box is last.
#26 core otc-photo
Full-column photo with kicker, caption, credit. `freeze` holds the still N frames before a slow push-in (freeze-to-motion). Captures / Unsplash URLs.
#27 core otc-triptych
Exactly three horizontal bands (label + line, optional photo, optional value) revealed in sequence. "What I wore / where I went / what I ate".
#28 core otc-persona
"That one person who…": the archetype big, 2-5 tells, a tag-a-friend CTA. The format people tag each other on.
#29 core otc-spotlight
A photo with a ringed detail at focus {x,y,r}; everything else dims and the frame zooms toward the ring. "The exact moment…" / "look at the hands".
#30 core otc-cards
A run of 3-7 one-liners with a fixed prefix ("Kinda chic to…"), one card lit per beat, the others receding. The carousel-in-a-video.
#31 core otc-progress
The same subject over time: 3-5 columns (week 1 / 4 / 8) with a value bar or a photo each, the last column in the accent, optional delta line.
#32 core otc-dialogue
Two labelled voices, 2-8 alternating lines; the current line is loud, older ones recede. The create tools give each line its own voice and timing when `narration[i]` is an array of {who,text}.
otc-send
THE SEND ASK, the strongest ranking signal a reel has: a share sheet with 1-4 circles (`to`: first names or "the group chat"), a paper plane that lands on one, then the addressed prompt ("Send this to the friend who still runs an Intel Mac"). A body beat after the payoff, never the closer, and never a bare "share this": the platform demotes generic asks. One ask per reel (send OR save OR hearts).
otc-save
THE SAVE ASK: a bookmark ribbon that fills on a tap, a Saved chip, the `reason` ("for the next time a Mac update fails") and 2-4 `keeps` lines of what the viewer keeps, so saving is rational. Body beat after a list or a checklist, never the closer. One ask per reel (send OR save OR hearts).